Freebies

Like many professionals I’ve developed my fair share of resources over the years. From marketing budgets to pre-launch website checklists, process change logs, data taxonomies, tracking briefing sheets, customer journey mapping prompts and more.

For as long as I can remember, both in my personal and professional life, I like to solve a problem once, meaningfully so that I can spend future efforts on building on the solution. Each time I do this, I afford myself the opportunity to improve on my thinking and on my craft.

In an effort to save others time and share some of these thought processes, I’ve created this page to give back my laundry list of templates, so that they may be of some service to those who are looking for a jump start.

If you find them useful, I’d love to hear how you utilised them and even better, if you built on them so that together we can realise our best collective thinking.

P.S. I have editable versions for many of these, so if you find any of these to be a helpful jumpstart – be sure to reach out and I’ll happily provide a link to edit.

1 Page Marketing Channel Mix Canvas- Review : Refresh

1-Page-Marketing_Accountability_Strategy_Retrospective

1-Page-Marketing_OKR_KPI_Strategy_Refresh_Canvas

1-Page-Marketing-Mix-Modelling-Planner

Business Type Additional Tracking Prompts 20.10.20

Deep Sea Data Diving – Must Track Metrics 20.10.20

Developer or Tagging Expert Briefing Sheet Prompts 20.10.20

Digital_Marketing_Customer_Journey_Mapping_Worksheet_v1.1

Digital_Marketing_Objectives_Matrix_V1

Digital_Marketing_Persona_Segmentation_Worksheet

Foundational Tracking Checklist 20.10.20

Google and Facebook Ad Funnel Template Worksheet

LinkedIn Checklist

Emergency Deep Dive Checklist

Martech_Success Guide_Final

Systems_Channel_Data_Led_Customer_Journey_Mapping

Trustworthy Tracking eGuide – Theory to know 20.10.20

Trustworthy Tracking Set Up Guide – Link Cheat Sheet -20.10.20

Website_Pre-Launch_Checklists